Use Case: Designed and built a working MVP to shift organizations from passive CO₂ reporting to active behavioral intervention.
Context: Presented as part of Pietro’s application to join Sustainify's core team.
Problem: ESG teams track emissions but lack tools to translate reports into actionable change. Stakeholders often remain disengaged, and reductions are not behaviorally grounded.
Solution: The ESG Carbon Behavior Tracker
Working Mockup MVP here:
https://v0-esg-web-app.vercel.app/
Key Features (with visual mockups):
📊 Overview Dashboard
Displays total CO₂ saved, active behaviors, and mitigation progress.
📌 Deoartment Performance KPIs
Ability to track department contributions.
👥 Behavior Ownership & Feedback
Assigns sustainability owners and defines feedback loops + entry module.
🧩 Leverage Strategy Board
Maps behavioral redesign through "Replace, Reduce, Redesign" strategies.
📈 Analytics Module
Logs progress updates, adoption metrics, and internal and external reflections.